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Salesforce B2C-Solution-Architect (Salesforce Certified B2C Solution Architect) Certification Exam is designed for professionals who have expertise in developing and implementing solutions for B2C (business-to-consumer) commerce. Salesforce Certified B2C Solution Architect certification is ideal for individuals who want to showcase their knowledge and skills in designing and implementing Salesforce solutions for B2C commerce, including marketing, sales, and customer service.
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Salesforce B2C-Solution-Architect certification is designed for professionals who specialize in the Salesforce B2C Commerce Cloud platform. Salesforce Certified B2C Solution Architect certification validates the knowledge and skills required to design and implement B2C Commerce Cloud solutions that meet business requirements. Salesforce Certified B2C Solution Architect certification exam is intended for architects, developers, and solution designers who are responsible for designing and implementing B2C Commerce Cloud solutions for their clients or organizations.
By earning the Salesforce B2C-Solution-Architect Certification, professionals can demonstrate their expertise in the B2C Commerce Cloud platform, which can lead to better job opportunities and higher salaries. Salesforce Certified B2C Solution Architect certification is recognized by industry experts and employers, and it can help professionals stand out in a crowded job market. Additionally, the certification provides a pathway to other advanced Salesforce certifications, such as the Salesforce Certified Technical Architect (CTA) certification, which is the highest level of certification offered by Salesforce.
Salesforce Certified B2C Solution Architect Sample Questions (Q77-Q82):
NEW QUESTION # 77
Universal Containers (UC) uses B2C Commerce, Marketing Cloud, and Salesforce OMS for their online sales capabilities. Given recent logistics constraints and challenges, many customers are asking UC for the ability to make their purchases online but pick them up at a local store or location (BOPIS).
Which consideration should a Solution Architect keep in mind when designing a solution for UC that would allow for this functionality?
- A. Marketing Cloud Mobile Push is required for this solution and must be enabled.
- B. Manage B2C Commerce geolocation data for stores on an order by order basis.
- C. Manage inventory data inside of Salesforce OMS so it is easier to parse by store.
- D. Manage inventory data inside of B2C Commerce so it is easier to parse by store.
Answer: D
Explanation:
This answer is correct because managing inventory data inside of B2C Commerce makes it easier to parse by store and enable buy online pick up in store (BOPIS) functionality. B2C Commerce can store inventory information for multiple locations and provide real-time availability information to customers and service agents. B2C Commerce can also integrate with Salesforce OMS to manage order fulfillment and payment processing for BOPIS orders. Reference: https://help.salesforce.com/s/articleView?id=sf.b2c_commerce_oms_integration.htm&type=5
NEW QUESTION # 78
A company wants to use Marketing Cloud to send customer electronic receipts that originate from its point of sale (POS) system. The company has a need for the receipt to be sent no more than 10 minutes after purchase and would like to track all email sends that are being placed to that customer, The Marketing Cloud Contact Key should be the Service Cloud Contact ID.
What solution should a Solution Architect recommend to achieve this need?
- A. Make an API call from the POS to Marketing Cloud te send the electronic receipt. No call is required to Service Cloud to fetch the Contact IO as this information is already available at the POS.
- B. Make an API call from the POS to Service Cloud to retrieve the Service Cloud Contact ID. If the customer does not exist, submit a POST to Service Cloud to create the Contact ID, then send the Contact ID to Marketing Cloud via an API to send the electronic receipt.
- C. Make an API call from the POS to Marketing Cloud to send the electronic receipt and then call Service Cloud to add the customer if they do not exist. Use an automation in Marketing Cloud nightly to remove any duplicate contacts that may be introduced with Marketing Cloud Connect.
- D. Make an API call from the POS to Service Cloud to add the customer if they do not exist; leverage a custom object to send details to Marketing Cloud via Marketing Cloud Connect and synchronized data sources to send the electronic receipt.
Answer: A
Explanation:
This solution allows the company to send the electronic receipt in near real time using the Marketing Cloud Transactional Messaging API, which can handle high-volume and time-sensitive messages. The POS system already has the Service Cloud Contact ID for the customer, so there is no need to make an extra API call to Service Cloud to fetch it. The Service Cloud Contact ID can be passed as the Marketing Cloud Contact Key to ensure data consistency across the systems. Reference: https://developer.salesforce.com/docs/commerce/sfra/marketing-cloud/transactional-messaging-api https://help.salesforce.com/s/articleView?id=sf.mc_co_subscriber_key_migration.htm&type=5
NEW QUESTION # 79
A company wants to migrate their existing in-house order management solution to the Salesforce Order Management product, which will trigger post-purchase transactional emails through Marketing Cloud. They are already using B2C Commerce, Service Cloud, and Marketing Cloud, as well as the B2C Commerce - Service Cloud Connector and Marketing Cloud Connect.
What are three actions that a Solution Architect must take when planning and deploying this solution? Choose 3 answers
- A. Migrate subscriber keys in Marketing Cloud to a new Order Management customer identifier.
- B. Integrate Salesforce Order Management to B2C Commerce for order history and user self service.
- C. Replace the Service Cloud Connector with an Order Management Connector for B2C Commerce.
- D. Configure data extensions and triggered sends in Marketing Cloud to support transactional emails for ordering scenarios.
- E. Modify the Service Cloud Connector implementation to remove potentially conflicting features with the Order Management Connector.
Answer: B,D,E
Explanation:
Salesforce Order Management is a product that allows managing orders across different channels and systems. To migrate the existing in-house order management solution to the Salesforce Order Management product, the following actions should be taken:
Configure data extensions and triggered sends in Marketing Cloud to support transactional emails for ordering scenarios. Data extensions are tables that store data in Marketing Cloud, and triggered sends are email messages that are sent automatically based on an external event. Data extensions and triggered sends can be used to store order data and send order confirmation, shipment notification, or cancellation emails to customers.
Modify the Service Cloud Connector implementation to remove potentially conflicting features with the Order Management Connector. The Service Cloud Connector is a cartridge that enables integration between B2C Commerce and Service Cloud. The Order Management Connector is a cartridge that enables integration between B2C Commerce and Salesforce Order Management. Some features of the Service Cloud Connector, such as order history or order cancellation, may conflict with the Order Management Connector, so they should be removed or disabled.
Integrate Salesforce Order Management to B2C Commerce for order history and user self service. This integration allows customers to view their order history and status, track their shipments, cancel their orders, or initiate returns on the B2C Commerce storefront. This integration also allows agents to view and manage orders in Service Cloud.
Option D is incorrect because migrating subscriber keys in Marketing Cloud to a new Order Management customer identifier is not necessary or recommended. Option E is incorrect because replacing the Service Cloud Connector with an Order Management Connector for B2C Commerce is not possible or advisable. Reference:
https://help.salesforce.com/s/articleView?id=sf.order_overview.htm&type=5
https://help.salesforce.com/s/articleView?id=sf.mc_co_transactional_messaging.htm&type=5
https://documentation.b2c.commercecloud.salesforce.com/DOC1/topic/com.demandware.dochelp/OrderManagement/OrderManagementOverview.html
https://documentation.b2c.commercecloud.salesforce.com/DOC1/topic/com.demandware.dochelp/OrderManagement/OrderManagementConnector.html
NEW QUESTION # 80
A company is seeing an increased volume of customers browsing for higher-value items, as well as longer consideration times before customers place orders based on what is in their shopping carts.
What are two tactics that a Solution Architect could recommend to increase checkouts and decrease the time from adding items to completing a checkout?
Choose 2 answers
- A. Monitor the cart items and time since it has been active in B2C Commerce and send a reminder and checkout incentive 18 hours after the cart was last modified.
- B. When the cart value reaches a certain value, push a chat request to assist the customer with the checkout process.
- C. Enable customer service agents to enroll customers in an Abandoned Cart Journey in Marketing Cloud if an interaction does not result in the processing of an order.
- D. Enable customer service agents to update and complete a cart transaction on behalf of the customer.
Answer: A,C
Explanation:
a) Enabling customer service agents to enroll customers in an Abandoned Cart Journey in Marketing Cloud if an interaction does not result in the processing of an order can help increase checkouts and decrease the time from adding items to completing a checkout by sending targeted and personalized messages to customers who have left items in their carts without purchasing them. This can help re-engage customers, remind them of their cart contents, and encourage them to complete their orders. D. Monitoring the cart items and time since it has been active in B2C Commerce and sending a reminder and checkout incentive 18 hours after the cart was last modified can help increase checkouts and decrease the time from adding items to completing a checkout by leveraging customer behavior data, timing, and urgency to motivate customers to buy their items before they are out of stock or unavailable. This can help reduce cart abandonment, increase conversion rates, and boost customer loyalty. Reference:
https://help.salesforce.com/s/articleView?id=sf.mc_jb_abandoned_cart.htm&type=5
https://help.salesforce.com/s/articleView?id=sf.b2c_commerce_abandoned_carts.htm&type=5
NEW QUESTION # 81
A retail company currently uses B2C Commerce, Service Cloud, and Marketing Cloud. The company plans to launch a winter sweepstakes campaign to attract new customers. The signup page is hosted on B2C Commerce and collects new customer details like name, phone number, and email. In order to enter the sweepstakes, the customer must sign up to receive marketing communications. In return, they will receive a coupon for 20% off their next purchase.
Which option should be defined as the data source authority for the customer attributes collected from the sweepstakes page?
- A. B2C Commerce
- B. Service Cloud
- C. Experience Cloud
- D. Marketing Cloud
Answer: A
Explanation:
B2C Commerce should be defined as the data source authority for the customer attributes collected from the sweepstakes page, as it is the system that captures the customer data directly from the web form and validates the customer consent and compliance preferences. The other systems can consume or sync the customer data from B2C Commerce, but they should not overwrite or modify the data without the customer's consent.
NEW QUESTION # 82
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